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UID:137@theinnovationexchange.ie
DTSTART;TZID=Europe/Dublin:20240711T100000
DTEND;TZID=Europe/Dublin:20240711T143000
DTSTAMP:20250405T134402Z
URL:https://theinnovationexchange.ie/events/b2b-sales-strategising-for-suc
 cess/
SUMMARY:B2B Sales Strategising  for Success
DESCRIPTION:This half-day workshop led by Maria Coakley will benefit those 
 who are developing a new market or aligning solutions in an existing marke
 t\, this session focuses on how best to position the organisation and its 
 products to retain existing customers and close new customers in the conte
 xt of the macro and competitive environment.\n\nThis session will:\n\n 	be
  interactive and designed to provide an energised and focused peer-to-peer
  problem-solving learning environment to allow participants to actively en
 gage with key sales strategy concepts\n 	be learner-centered and focus on 
 participants learning by doing and developing practical skills and ideas t
 o help define their sales strategy.\n 	involve peer-to-peer class discussi
 ons and active participant engagement to maximise the experience of existi
 ng business\, industry and entrepreneurial expertise in the room.\n 	inclu
 de activity learning and role-plays to practice using the ideas\, skills\,
  and techniques.\n\nContent Focus:\n\n 	What is sales strategy?\n 	Harness
 ing business intelligence for advantage and opportunity\n 	Segmentation in
  the marketplace to specialise and grow.\n 	Developing a differentiated va
 lue/positioning statement\n 	Routes to market/sales channels\n 	Maximising
  channel and strategic partnerships\n 	Communication channels for demand g
 eneration\n 	Developing a sales process aligned to the buyer’s journey.\
 n 	Performance Management\n 	Resourcing your sales operation\n 	Key Takeaw
 ays for your business\n\nRegister here.
ATTACH;FMTTYPE=image/jpeg:https://theinnovationexchange.ie/wp-content/uplo
 ads/2024/07/Slide1-e1720777666639.jpeg
CATEGORIES:Previous Events,Skillnet Innovation Exchange Events
LOCATION:The Mill Enterprise Hub\, Newtown Link Road\, Greenhills\, Droghed
 a\, Co. Louth\, A92 CD3D\, Ireland
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 =The Mill Enterprise Hub:geo:0,0
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TZID:Europe/Dublin
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DTSTART:20240331T020000
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