{"id":17323,"date":"2026-06-12T08:13:00","date_gmt":"2026-06-12T07:13:00","guid":{"rendered":"https:\/\/theinnovationexchange.ie\/?p=17323"},"modified":"2026-06-15T11:15:53","modified_gmt":"2026-06-15T10:15:53","slug":"what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market","status":"publish","type":"post","link":"https:\/\/theinnovationexchange.ie\/ga\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/","title":{"rendered":"Cad a theasta\u00edonn chun go seasfadh gn\u00f3lacht nuathionscanta eitl\u00edochta amach i margadh pl\u00f3daithe?"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Our own Conor Carmody joined a fireside chat at the APEX FTE EMEA Ancillary &amp; Retailing Startup Pitch Session, where he had the opportunity to hear from an impressive line-up of innovators including 22North by Phonon, AEROMOND Group, biztribution, Movmo, Passtination, Platform 195 and Skyfood Airport Delivery.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738-1024x576.jpeg\" alt=\"\" class=\"wp-image-17324\" srcset=\"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738-1024x576.jpeg 1024w, https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738-300x169.jpeg 300w, https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738-768x432.jpeg 768w, https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738-1536x864.jpeg 1536w, https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738.jpeg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Reflecting on the pitches and the wider aviation innovation landscape, several themes emerged:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li> Find your champion. Success often starts with identifying the internal advocate who understands the problem you&#8217;re solving and can help navigate decision-making processes.<\/li>\n\n\n\n<li>Be ready to scale. Great ideas are everywhere, but organisations are looking for solutions that are proven, scalable and capable of meeting demand quickly. Time-to-market expectations continue to shorten.<\/li>\n\n\n\n<li>Define your value proposition narrowly. The strongest pitches clearly articulated the problem they solve, what success looks like and why they are the right partner to deliver it.<\/li>\n\n\n\n<li>Revenue optimisation is a growing opportunity. Passenger experience, loyalty and ancillary revenue continue to attract significant attention, while automation and digital transformation are helping to eliminate manual processes and improve efficiency.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Looking at the wider Irish startup ecosystem, Conor highlighted the strength of the innovation infrastructure available to founders, from Enterprise Ireland supports to innovation hubs and accelerators across the country. With more than \u20ac1 billion raised by Irish startups and AI underpinning innovation across sectors, Ireland continues to produce ambitious companies with strong IP and global scaling potential.<br><br>One thing remains constant in aviation: safety is paramount. The startups that can combine innovation, commercial value and operational reliability will be best positioned to succeed.<br><br>Most importantly, there was no shortage of great ideas in the room. The challenge \u2013 and opportunity \u2013 is finding ways for startups and industry leaders to grow together.<\/p>","protected":false},"excerpt":{"rendered":"<p>Ghlac \u00e1r gConor Carmody f\u00e9in p\u00e1irt i gcomhr\u00e1 neofoirmi\u00fail ag Seisi\u00fan Cur i L\u00e1thair Gn\u00f3lachta\u00ed Nuathionscanta Foch\u00faraim &amp; Miond\u00edola APEX FTE EMEA, \u00e1it a raibh an deis aige \u00e9isteacht le sraith den scoth d&#x27;nu\u00e1laithe, lena n-\u00e1ir\u00edtear 22North by Phonon, AEROMOND Group, biztribution, Movmo, Passtination, Platform 195 agus Skyfood Airport Delivery. Agus \u00e9 ag machnamh ar na cur i l\u00e1thair agus ar an t\u00edrdhreach nu\u00e1la\u00edochta eitl\u00edochta n\u00edos leithne, th\u00e1inig roinnt t\u00e9ama\u00ed chun solais: Agus \u00e9 ag f\u00e9achaint ar \u00e9iceach\u00f3ras n\u00edos leithne na bhfiontar nuathionscanta in \u00c9irinn, d&#x27;aibhsigh Conor an neart at\u00e1 san bhonneagar nu\u00e1la\u00edochta at\u00e1 ar f\u00e1il do bhunaitheoir\u00ed, \u00f3 thaca\u00edochta\u00ed Fhiontar \u00c9ireann go hionaid nu\u00e1la\u00edochta agus luasair\u00ed ar fud na t\u00edre. Agus n\u00edos m\u00f3 n\u00e1 \u20ac1 billi\u00fan tiomanta ag gn\u00f3lachta\u00ed nuathionscanta \u00c9ireannacha agus an Intleacht Shaorga (IS) ag tac\u00fa leis an nu\u00e1la\u00edocht thar earn\u00e1lacha, t\u00e1 \u00c9irinn f\u00f3s ag t\u00e1irgeadh cuideachta\u00ed uaillmhianacha a bhfuil maoin intleacht\u00fail l\u00e1idir acu agus acmhainneacht acu ar sc\u00e1la domhanda. T\u00e1 rud amh\u00e1in seasmhach san eitleoireacht: t\u00e1 an ts\u00e1bh\u00e1ilteacht thar gach n\u00ed eile. Is iad na gn\u00f3lachta\u00ed nuathionscanta a \u00e9ireoidh leo n\u00e1 iad si\u00fad a chomhcheangla\u00edonn nu\u00e1la\u00edocht, luach tr\u00e1cht\u00e1la agus iontaofacht oibr\u00edocht\u00fail. N\u00edos t\u00e1bhachta\u00ed f\u00f3s, n\u00ed raibh aon ganntanas smaointe iontacha sa seomra. Is \u00e9 an d\u00fashl\u00e1n \u2013 agus an deis \u2013 n\u00e1 beala\u00ed a aimsi\u00fa do ghn\u00f3lachta\u00ed nuathionscanta agus do cheannair\u00ed tionscail chun f\u00e1s le ch\u00e9ile.<\/p>","protected":false},"author":984,"featured_media":17324,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[62],"class_list":["post-17323","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-62","category-1","description-off"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What does it take for an aviation startup to stand out in a crowded market? - The Innovation Exchange<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/theinnovationexchange.ie\/ga\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What does it take for an aviation startup to stand out in a crowded market? - The Innovation Exchange\" \/>\n<meta property=\"og:description\" content=\"Our own Conor Carmody joined a fireside chat at the APEX FTE EMEA Ancillary &amp; Retailing Startup Pitch Session, where he had the opportunity to hear from an impressive line-up of innovators including 22North by Phonon, AEROMOND Group, biztribution, Movmo, Passtination, Platform 195 and Skyfood Airport Delivery. Reflecting on the pitches and the wider aviation innovation landscape, several themes emerged: Looking at the wider Irish startup ecosystem, Conor highlighted the strength of the innovation infrastructure available to founders, from Enterprise Ireland supports to innovation hubs and accelerators across the country. With more than \u20ac1 billion raised by Irish startups and AI underpinning innovation across sectors, Ireland continues to produce ambitious companies with strong IP and global scaling potential. One thing remains constant in aviation: safety is paramount. The startups that can combine innovation, commercial value and operational reliability will be best positioned to succeed. Most importantly, there was no shortage of great ideas in the room. The challenge \u2013 and opportunity \u2013 is finding ways for startups and industry leaders to grow together.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/theinnovationexchange.ie\/ga\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/\" \/>\n<meta property=\"og:site_name\" content=\"The Innovation Exchange\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-12T07:13:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-15T10:15:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anne\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anne\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/\"},\"author\":{\"name\":\"Anne\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#\\\/schema\\\/person\\\/defa33c5c76395238a45f5f0fcf6041c\"},\"headline\":\"What does it take for an aviation startup to stand out in a crowded market?\",\"datePublished\":\"2026-06-12T07:13:00+00:00\",\"dateModified\":\"2026-06-15T10:15:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/\"},\"wordCount\":296,\"publisher\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/theinnovationexchange.ie\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/IMG_8738.jpeg\",\"keywords\":[\"2026\"],\"articleSection\":[\"News\"],\"inLanguage\":\"ga\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/\",\"url\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/\",\"name\":\"What does it take for an aviation startup to stand out in a crowded market? - The Innovation Exchange\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/theinnovationexchange.ie\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/IMG_8738.jpeg\",\"datePublished\":\"2026-06-12T07:13:00+00:00\",\"dateModified\":\"2026-06-15T10:15:53+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/#breadcrumb\"},\"inLanguage\":\"ga\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ga\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/#primaryimage\",\"url\":\"https:\\\/\\\/theinnovationexchange.ie\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/IMG_8738.jpeg\",\"contentUrl\":\"https:\\\/\\\/theinnovationexchange.ie\\\/wp-content\\\/uploads\\\/2026\\\/06\\\/IMG_8738.jpeg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/theinnovationexchange.ie\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What does it take for an aviation startup to stand out in a crowded market?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#website\",\"url\":\"https:\\\/\\\/theinnovationexchange.ie\\\/\",\"name\":\"The Innovation Exchange\",\"description\":\"Just another WordPress site\",\"publisher\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/theinnovationexchange.ie\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ga\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#organization\",\"name\":\"The Innovation Exchange\",\"url\":\"https:\\\/\\\/theinnovationexchange.ie\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ga\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/theinnovationexchange.ie\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/SIE-RGB-LOGO_FOR-USE-ON-LIGHT-BACKGROUND_JAN-2024-1.svg\",\"contentUrl\":\"https:\\\/\\\/theinnovationexchange.ie\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/SIE-RGB-LOGO_FOR-USE-ON-LIGHT-BACKGROUND_JAN-2024-1.svg\",\"width\":1920,\"height\":830,\"caption\":\"The Innovation Exchange\"},\"image\":{\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/theinnovationexchange.ie\\\/#\\\/schema\\\/person\\\/defa33c5c76395238a45f5f0fcf6041c\",\"name\":\"Anne\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ga\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b61752be7f58ff97ee90c5b71077ef36a561cd352afc4043c33d4e2d7902f751?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b61752be7f58ff97ee90c5b71077ef36a561cd352afc4043c33d4e2d7902f751?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/b61752be7f58ff97ee90c5b71077ef36a561cd352afc4043c33d4e2d7902f751?s=96&d=mm&r=g\",\"caption\":\"Anne\"},\"url\":\"https:\\\/\\\/theinnovationexchange.ie\\\/ga\\\/author\\\/anneinnovationexchange-ie\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What does it take for an aviation startup to stand out in a crowded market? - The Innovation Exchange","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/theinnovationexchange.ie\/ga\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/","og_locale":"en_US","og_type":"article","og_title":"What does it take for an aviation startup to stand out in a crowded market? - The Innovation Exchange","og_description":"Our own Conor Carmody joined a fireside chat at the APEX FTE EMEA Ancillary &amp; Retailing Startup Pitch Session, where he had the opportunity to hear from an impressive line-up of innovators including 22North by Phonon, AEROMOND Group, biztribution, Movmo, Passtination, Platform 195 and Skyfood Airport Delivery. Reflecting on the pitches and the wider aviation innovation landscape, several themes emerged: Looking at the wider Irish startup ecosystem, Conor highlighted the strength of the innovation infrastructure available to founders, from Enterprise Ireland supports to innovation hubs and accelerators across the country. With more than \u20ac1 billion raised by Irish startups and AI underpinning innovation across sectors, Ireland continues to produce ambitious companies with strong IP and global scaling potential. One thing remains constant in aviation: safety is paramount. The startups that can combine innovation, commercial value and operational reliability will be best positioned to succeed. Most importantly, there was no shortage of great ideas in the room. The challenge \u2013 and opportunity \u2013 is finding ways for startups and industry leaders to grow together.","og_url":"https:\/\/theinnovationexchange.ie\/ga\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/","og_site_name":"The Innovation Exchange","article_published_time":"2026-06-12T07:13:00+00:00","article_modified_time":"2026-06-15T10:15:53+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738.jpeg","type":"image\/jpeg"}],"author":"Anne","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Anne","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/#article","isPartOf":{"@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/"},"author":{"name":"Anne","@id":"https:\/\/theinnovationexchange.ie\/#\/schema\/person\/defa33c5c76395238a45f5f0fcf6041c"},"headline":"What does it take for an aviation startup to stand out in a crowded market?","datePublished":"2026-06-12T07:13:00+00:00","dateModified":"2026-06-15T10:15:53+00:00","mainEntityOfPage":{"@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/"},"wordCount":296,"publisher":{"@id":"https:\/\/theinnovationexchange.ie\/#organization"},"image":{"@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/#primaryimage"},"thumbnailUrl":"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738.jpeg","keywords":["2026"],"articleSection":["News"],"inLanguage":"ga"},{"@type":"WebPage","@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/","url":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/","name":"What does it take for an aviation startup to stand out in a crowded market? - The Innovation Exchange","isPartOf":{"@id":"https:\/\/theinnovationexchange.ie\/#website"},"primaryImageOfPage":{"@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/#primaryimage"},"image":{"@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/#primaryimage"},"thumbnailUrl":"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738.jpeg","datePublished":"2026-06-12T07:13:00+00:00","dateModified":"2026-06-15T10:15:53+00:00","breadcrumb":{"@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/#breadcrumb"},"inLanguage":"ga","potentialAction":[{"@type":"ReadAction","target":["https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/"]}]},{"@type":"ImageObject","inLanguage":"ga","@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/#primaryimage","url":"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738.jpeg","contentUrl":"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2026\/06\/IMG_8738.jpeg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/theinnovationexchange.ie\/what-does-it-take-for-an-aviation-startup-to-stand-out-in-a-crowded-market\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/theinnovationexchange.ie\/"},{"@type":"ListItem","position":2,"name":"What does it take for an aviation startup to stand out in a crowded market?"}]},{"@type":"WebSite","@id":"https:\/\/theinnovationexchange.ie\/#website","url":"https:\/\/theinnovationexchange.ie\/","name":"An Malart\u00e1n Nu\u00e1la\u00edochta","description":"N\u00edl ann ach su\u00edomh WordPress eile.","publisher":{"@id":"https:\/\/theinnovationexchange.ie\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/theinnovationexchange.ie\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ga"},{"@type":"Organization","@id":"https:\/\/theinnovationexchange.ie\/#organization","name":"An Malart\u00e1n Nu\u00e1la\u00edochta","url":"https:\/\/theinnovationexchange.ie\/","logo":{"@type":"ImageObject","inLanguage":"ga","@id":"https:\/\/theinnovationexchange.ie\/#\/schema\/logo\/image\/","url":"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2024\/01\/SIE-RGB-LOGO_FOR-USE-ON-LIGHT-BACKGROUND_JAN-2024-1.svg","contentUrl":"https:\/\/theinnovationexchange.ie\/wp-content\/uploads\/2024\/01\/SIE-RGB-LOGO_FOR-USE-ON-LIGHT-BACKGROUND_JAN-2024-1.svg","width":1920,"height":830,"caption":"The Innovation Exchange"},"image":{"@id":"https:\/\/theinnovationexchange.ie\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/theinnovationexchange.ie\/#\/schema\/person\/defa33c5c76395238a45f5f0fcf6041c","name":"Ann\u00e1","image":{"@type":"ImageObject","inLanguage":"ga","@id":"https:\/\/secure.gravatar.com\/avatar\/b61752be7f58ff97ee90c5b71077ef36a561cd352afc4043c33d4e2d7902f751?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b61752be7f58ff97ee90c5b71077ef36a561cd352afc4043c33d4e2d7902f751?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b61752be7f58ff97ee90c5b71077ef36a561cd352afc4043c33d4e2d7902f751?s=96&d=mm&r=g","caption":"Anne"},"url":"https:\/\/theinnovationexchange.ie\/ga\/author\/anneinnovationexchange-ie\/"}]}},"_links":{"self":[{"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/posts\/17323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/users\/984"}],"replies":[{"embeddable":true,"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/comments?post=17323"}],"version-history":[{"count":1,"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/posts\/17323\/revisions"}],"predecessor-version":[{"id":17325,"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/posts\/17323\/revisions\/17325"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/media\/17324"}],"wp:attachment":[{"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/media?parent=17323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/categories?post=17323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/theinnovationexchange.ie\/ga\/wp-json\/wp\/v2\/tags?post=17323"}],"curies":[{"name":"uill","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}